Doing Microblading Business From Home? Here’s What You Should Know
microblading One of the biggest benefits of a microblading career is the flexibility it provides. If you’re considering enrolling a microblading course or have already started the process, there are things you should know before making a preliminary business plan.
Once you’ve finished your training, you can decide between a salon job and freelancing. If developing your microblading business from home is what suits your lifestyle best, here is an overview of the benefits, challenges, and conditions you and your workspace must meet in order to run a legal and successful business.
The biggest benefit of working from home is flexibility. Being your own boss, you can plan your working hours around your other commitments, such as education or another job. Experienced microblading artists sometimes work with clients and hold trainings themselves, so managing your sessions yourself definitely makes things easier. This also applies to people with children, as parenting is a full time job.
The flexibility extends to what you want out of your microblading career. If it’s just a way to make some extra cash from time to time, you can take on as many or as few clients you want. Just keep in mind that rejecting too many clients could damage your image. If you’re looking to expand and grow your business, you can dedicate fully to your microblading business from home. You can eventually get training in other permanent makeup techniques and extend the list of services.
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The biggest challenge of working from home is discipline. Being able to organize your day can easily backfire and you could end up getting distracted and doing less work than planned. If you’re planning to be your own boss, you have to be prepared to take your work seriously. Set up a weekly goal and stick to it no matter what.
The amount of work can get overwhelming, as you must also take care of administration and marketing. Be prepared for constant multitasking.
Training and Licensing
Before starting your home business, your top priority is paperwork – acquiring all the necessary licenses. Obviously, you cannot start a microblading business without a certificate that confirms you have successully finished a microblading course at an accredited beauty school or training centre. For any licensing board, this is a must.
The next step is licensing. You get the license from your state or municipality which confirms that you meet the standards of laws that regulate microblading and can legally practice microblading. In addition, your treatment room based at home has to be checked and licensed by your local council. Usually you should provide a link to the council website as proof before your clients actually book in.
Licensing requirements vary from state to state, so don’t take any information for granted; always consult your local regulations.
They can also change over time. It is your responsibility to reach out to necessary boards and licensing institutions, as well as keep up with any possible changes. You must always keep in mind the regulations and continue to comply with them. Any sign of possible malpractice can lead to serious consequences.
Insurance and Running Your Accounts
Another important thing to take care of before starting your business is insurance. Consult an insurance agent. Despite your efforts, there’s always a chance for a mistake to be made, or a client to be unhappy with the results, so protect yourself against lawsuits. It’s also a good idea to insure your equipment and home from any possible damages or theft. Some insurance companies offer special packages for microblading artists.
Keep in mind not all training courses can grant you insurance. Do the research.
You have to run your accounts properly and meticulously. Keep track of your income and expenses. Consider hiring an accountant to help you with taxes. Taxes on home businesses can be very high. Manage your income with this in mind.
Stting your microblading business from home allows you to set up your workspace how you want – more or less. There are some initial investments, as you need proper equipment. You need a space in your house that is private and isolated enough to make your clients feel comfortable. Make sure your entire household is okay with having strangers around and are aware that they cannot interrupt your sessions in any way.
Your space must have an appropriate bed for the client that allows you to move around. You need quality equipment and pigments, as well as aftercare products for the client to take home. Proper lighting is essential for maximum precision. Your clients will also want to see your qualifications, so don’t hesitate to frame and hang up your certificate.The more renowned the place where you trained, the higher you can charge for your services.
Hygiene is imperative. Your tools must always be sterilized properly to keep your clients safe and healthy.
These are the basics, but a nice ambiance that will make your clients feel comfortable is always a plus. You can choose whether to go for a cozier, spa-like atmoshere, or make your workspace look more like a clinic. Whichever you choose, always keep your workspace clean.
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Relationship to Clients and Pricing
Starting out, artists that do microblading businesses from home fear they will lose clients to salons. But this is not the case. The competition varies from town to town, but the demand for microblading is high enough for every skilled artist to make a profit. Good reviews do wonders. Putting love and effort into each pair of brows will eventually build you a strong client base, including returning clients and referrals.
The pricing is another thing to think about. Consider the prices at salons in the area and go from there. Don’t lower your price significantly; it’s your work clients are paying for, be it at home or at a salon.
Marketing and Advertising
Exposure is key to getting booked. Instagram is the best way to advertise your business on a budget. Social media is great for starters, but consider setting up an actual website eventually. Your page must be active, look professional, and be filled with before-and-after photos so potential clients see your work. You should also respond to messages quickly. It goes without saying, always be polite and professional!